FOR IMMEDIATE RELEASE
The Corpse Reviver No.2 at The Underground; photo credit: The Mob Museum
THE UNDERGROUND AT THE MOB MUSEUM ANNOUNCES
MARCH PROMOTIONS AND PROGRAMS
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LAS VEGAS (February 2019) – The Underground, the Prohibition history exhibition at The Mob Museum, the National Museum of Organized Crime and Law Enforcement featuring a speakeasy and distillery, announces special promotions, programs and events for March.
NASCAR Weekend, Feb. 27 through March 3, all day. Did you know that NASCAR has roots in Prohibition bootlegging? During Prohibition bootleggers used souped-up automobiles to stay ahead of law enforcement while transporting illegal whiskey on back roads in the dark of night. Racing these high-performance cars became a popular pastime among the “runners.” By the nature of their illegal liquor business, veering fast along curvy, mountainous roads, runners taught themselves to be the best stock car drivers of the era. As spring NASCAR Weekend kicks off in Las Vegas, The Underground will remember the bootleggers who paved the way with an $8 PBR and moonshine shot special.
Jazz Nights have been extended through popular demand, now taking place on Friday and Saturday evenings from 7 – 11 p.m. Planned for the month of March will be performances by James Allen, Freddie B, The Old Fashions, Kai Brant and Amanda King.
Jazz Night Performance Schedule:
March 1 – James Allen
March 2 – Freddie B
March 8 – The Old Fashions
March 9 – Kai Brant Jazz Duo
March 15 – The Old Fashions
March 16 – Amanda King
March 22 – The Old Fashions
March 23 – Amanda King
March 29 – The Old Fashions
March 30 – Kai Brant Jazz Duo
National Absinthe Day, Thursday, March 5 through 12, all day. Citing its alleged hallucinogenic qualities, Temperance Movement leaders pressured the American government to ban absinthe in 1912. Although Prohibition ended in 1933, absinthe remained banned in the United States until 2007! Sample this mysterious spirit with select absinthe cocktails available for half-price, including the Sazerac, Death in the Afternoon and the Corpse Reviver No. 2. No, you are not hallucinating—this deal is the Bee’s Knees!
St. Patrick’s Day, Thursday, March 14 through 17, all day. Did you know, alcohol sales were prohibited on St. Patrick’s Day in Ireland from 1927 to 1961? The Underground will celebrate St. Patrick’s Day all weekend long with a Guinness and Irish whiskey shot special for $10.
Wiseguy Wednesday: Trivia Night at The Underground, Wednesday, March 13, 7 p.m. Is there anything more satisfying than drinking and thinking at the same time? The Mob Museum’s monthly Trivia Night is a fun and fact-filled contest to find out who can have the best time while also showing off their knowledge in a range of vintage Las Vegas, organized crime and law enforcement-related categories. Of course, there’s no better setting for such an activity than The Underground distillery, part of The Mob Museum’s Prohibition exhibition. The contest will feature four rounds of 10 questions each, with prizes for teams finishing first, second and third. Complimentary entry with password “Trivia Night” at The Underground’s side entrance; teams should register in advance here.
Speakeasy Premier Program: Charleston Dance Instruction, Monday, March 25, 7 p.m. For one night, absorb the history of this iconic dance while learning the steps with instructor Mark Brunton. A swing dance instructor and social scene leader in Las Vegas for more than 15 years, Brunton enjoys sharing his passion for the music and movement of the Roaring twenties with anyone wanting to learn.
Distillery Tours, daily on the hour at 12, 1, 2 and 4 p.m. on weekdays; 12 to 5 p.m. on weekends. During these $12 tours, which are available as an enhanced experience with the purchase of a deluxe or premier pass and include a sampling of a variety of distilled spirits, participants receive an in-depth explanation of the distillery equipment and distillation process and learn about Prohibition. In addition to learning about the historical origin of Prohibition and the drinking culture that existed before the 1920s, guests have the chance to take part in a spirit-tasting experience of house-distilled moonshine, vodka and the Jamaica ginger infusion. The Distillery Tours are designed to encourage visitors to develop an appreciation for the flavor of moonshine—especially since The Underground’s moonshine is as authentic as it can safely get. It is made in-house with 100 percent corn and bottled at 50 percent ABV. In addition, all visitors to the Museum may purchase souvenir bottles of Museum spirits in the speakeasy during these hours.
Happy Hour, Sunday through Thursday, 5 to 7 p.m. and 10 p.m. to midnight. Enjoy 20 percent off select craft cocktails, draft beer and wine by the glass.
For more information, please call (702) 229-2734 or visit themobmuseum.org. Admission to the speakeasy is included with general Museum admission and free any time for patrons using the daily password found on Instagram stories @MobMuseum_Underground.
ABOUT THE UNDERGROUND
The Underground is an immersive Prohibition history exhibit, featuring a distillery, speakeasy and private VIP room located in the basement of The Mob Museum and sponsored by Zappos. Its custom-made, copper-pot still, dubbed “Virginia Still” after mobster Benjamin “Bugsy” Siegel’s notorious girlfriend Virginia Hill, has a capacity of 60 gallons and can serve up to 250 750-mL jars of moonshine per week. The Underground also brews and serves craft beer onsite. Artifacts from the 1920s and 1930s on display tell the intriguing story of the Prohibition era, which not only saw a proliferation of bootlegged booze and the meteoric growth of organized crime outfits, but also had a profound, lasting impact on society and culture. Complimentary entrance to The Underground is granted at the secret side entrance to visitors who know the correct password, which is published daily on Instagram Stories @MobMuseum_Underground.
ABOUT THE MOB MUSEUM
The Mob Museum, the National Museum of Organized Crime and Law Enforcement, a 501(c)(3) non-profit organization, provides a world-class, interactive journey through true stories—from the birth of the Mob to today’s headlines. The Mob Museum offers a provocative, contemporary look at these topics through hundreds of artifacts and immersive storylines. Whether you like it or not, this is American history. It debuted a major renovation in 2018, including a Crime Lab, Use of Force Training Experience, and Organized Crime Today exhibit as well as The Underground, a basement-level Prohibition history exhibition featuring a speakeasy and distillery, and sponsored by Zappos. The Mob Museum has been awarded accreditation by the American Alliance of Museums, the highest national recognition afforded U.S. museums. Since opening in 2012, The Mob Museum has accumulated numerous accolades, including being named one of TripAdvisor’s “Top 25 U.S. Museums,” one of Las Vegas Weekly’s “Twenty Greatest Attractions in Las Vegas History,” one of Hotel.com’s Top 7 “Travel Brag Landmarks,” one of USA Today’s “12 Can’t Miss U.S. Museum Exhibits,” “A Must for Travelers” by The New York Times and one of “20 Places Every American Should See” by Fox News and Budget Travel magazine. The Museum is a two-time winner of the Mayor’s Urban Design Award for Historic Preservation and Adaptive Reuse. Its house-distilled moonshine received top honors, the Double Gold Award, from The Fifty Best. General admission is $26.95 for adults ages 18 and over with special pricing for online purchase, children, seniors, military, law enforcement, Nevada residents, and teachers. The Museum is open daily; visit the website for up-to-date operating hours. For more information, call (702) 229-2734 or visit themobmuseum.org. Connect on Facebook at facebook.com/themobmuseum or Twitter @themobmuseum.
Christina Cober / Erika Pope
The Vox Agency
(541) 778-2738, (702) 249-2977
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