We believe communications should be intentionally constructed, not improvised. Before pursuing media coverage or launching campaigns, we establish the strategic foundation that ensures consistency across earned media, executive communications, digital platforms and AI-driven discovery—a durable framework that scales over time.
Earned media converts visibility into credibility. Coverage is not the goal—authority is. We secure strategic media placements aligned with long-term positioning objectives, ensuring your brand appears in influential media outlets on a timely and relevant basis.
Capabilities:
- Local and national media strategy
- Thought leadership placement
- Feature development and pitching
- Executive media training
Outcomes:
- Meaningful media placements
- Increased share of voice
- Elevated public perception
- Stronger digital authority footprint
We position your brand for AI-driven discovery. As search behavior evolves, AI systems increasingly answer questions directly, shaping brand perception before a user even has a chance to click.
Large Language Model Optimization (LLMO) ensures your brand is discoverable, accurately represented, and contextually authoritative in AI-mediated environments.
Capabilities:
- Authority signal development
- Entity positioning
- AI content governance frameworks
- Alignment between earned media and digital presence
Results:
- Stronger AI discoverability
- Reduced narrative fragmentation
- Improved authority positioning
- Long-term digital resilience
In 2025, promotional PR can involve as much or more collaboration with influencers as with traditional journalists. Whether trade-based or paid, Vox will coordinate targeted influencer marketing campaigns to elevate your brand in front of your most desirable customers.
Overseeing reputation management across multiple digital platforms, such as Yelp, TripAdvisor, Google Business Profile, OpenTable and other listings. Writing keyword-rich content for your website as well as building backlinks that improve your search engine ranking. A data-driven approach to email newsletters, blog content, social media posts and more will not only increase your online visibility but also will communicate consistent messaging and branding.
Preparation and positioning are key, because reputation is most vulnerable during moments of uncertainty. We design proactive crisis frameworks and real-time response strategies that preserve trust, minimize damage and stabilize leadership narratives. Misinformation spreads rapidly across digital platforms and AI systems, and structured crisis planning reduces amplification of inaccurate narratives.
Capabilities:
- Crisis preparedness audits
- Scenario modeling
- Rapid response messaging
- Team coaching
- Post-incident narrative restoration
Outcomes:
- Controlled messaging
- Stakeholder reassurance
- Preserved institutional credibility
- Faster recovery timeline
Who Are Our Clients?
At The Vox Agency, we turn brands into sought-after leaders, capturing the attention of editors, influencers, and consumers alike. Our clients are the tours, attractions, dining destinations, and community organizations that make life exciting, and we’re here to amplify their impact. With deep-rooted media relationships and an unmatched track record, we deliver right-fit coverage that builds credibility, creates buzz, and opens doors. Since 2011, we’ve been elevating brands by shaping narratives that connect communities, cultures, and audiences.
Social Media
By creating organic and/or paid social media strategies, Vox’s expertise complements the messaging and timing of the public relations and advertising campaigns. This work includes creating a detailed strategy, writing posts, creating photo/video content and uploading content across various social media platforms, including Facebook, TikTok, Instagram, X, LinkedIn, YouTube and many more.