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MARINA NICOLA

President + Chief Marketing Officer

With more than 25 years of experience, Marina Nicola is an expert in both public relations and journalism. She leads

The Vox Agency, one of the country’s top agencies with high-profile clients spanning attractions, dining, and community. Prior to creating Vox, she served as a director of public relations for The Ritz-Carlton. Before that, she was at the Las Vegas Convention and Visitors Authority where she handled domestic and international public relations not only for the destination but also the Las Vegas Convention Center. She was with the organization when it launched its now world-famous tagline, “What Happens Here, Stays Here.” Marina also has more than 10 years of experience as a broadcast journalist working at numerous award-winning West Coast television stations including KLAS-TV in Las Vegas; KTVK-TV in Phoenix and KCAL-TV and KTLA-TV in Los Angeles. Marina graduated from Arizona State University’s Walter Cronkite School of Broadcast Journalism.

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ERIKA POPE

President + Chief Operating Officer

Erika has more than two decades of experience in public relations, marketing and journalism. During the “What

Happens Here, Stays Here” campaign, she managed publicity for leisure, groups and incentive travel for Las Vegas Convention and Visitors Authority Most recently, she served as principal of Candid Communications. Clients included Vegas Uncork’d by Bon Appétit and The Cosmopolitan of Las Vegas. Erika’s career also includes freelance writing for local, regional and national media outlets on topics including tourism and architecture. She earned her bachelor’s and master’s degrees in art history from the College of William and Mary in Williamsburg, Virginia and the University of North Carolina at Chapel Hill, respectively.

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ADRIANNE OFFERMANN

Public Relations + Research Specialist

Adrianne has nearly 15 years working on high-profile PR campaigns. In her current role, she is Vox’s behind-the-

scenes backbone.  On a daily basis, she researches media opportunities, potential news angles, media contacts and more. She also specializes in tracking domestic and international media placements. Career highlights include opening Cirque du Soleil’s “KA,” “Hairspray” at Luxor and CityCenter. She has handled red carpets for events such as “Ocean’s 13” at The Palms and Beatles “LOVE.” Adrianne graduated summa cum laude from California State University, Hayward with a bachelor’s degree in business management and an emphasis in communications.

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DESIREE WEBB

Senior Account Executive

Desiree Webb is an experienced communicator who is passionate about building and developing relationships

between clients and the media. he is tasked with coordinating media opportunities and strategizing and executing initiatives resulting in positive media coverage. She wears many hats thanks to her years in advertising, public relations and social media. Past experience includes Silverton Casino Hotel Las Vegas where she was involved with public relations, advertising, marketing, and social media campaigns. She received her degree in business administration with an emphasis in marketing from California State University, Chico.

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ALYSSA COULTER

Account Coordinator

Alyssa is a graphic designer inspired by the eccentric culture of her hometown, Las Vegas, Nevada. As Vox’s account

coordinator since 2015, she handles research and media requests, staffs photo shoots, and executes the agency’s design projects. She graduated from the University of Nevada Las Vegas summa cum laude with a Bachelor’s in graphic design and a minor in communications.

 

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CHRISTINA COBER

Public Relations Manager

From Southern California to Alaska, and now Nevada, Christina has garnered more than 15 years of experience in

marketing, communications and public relations.  Having worked in both agency and corporate settings, she has a well-rounded perspective on what it takes to produce optimal outcomes for high-profile campaigns. Past clients include Carlisle (think “Ice Road Truckers”) and the Alaska Cruise Association, along with others in resource development, tourism, retail, government, and education industries. Prior to Vox, she served as the director of communications for the Clark County Education Association, the labor union representing educators in the fifth largest school district in the nation. She earned a bachelor’s degree from Southern Oregon University in business administration with an emphasis in marketing and more recently completed her master’s in corporate and organizational communication from Northeastern University.

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